Smart Interactive Books

“Komorebi received much appreciation of the experts and the press. Komorebi also has helped us a lot in the process of developing solutions against counterfeiting and AnBooks interactive books.”

Phuong Ngo Thao, Director, AnBooks

“With Social Music, listeners can receive more than just the album. They can share the demo songs with their friends and family, interact with their idol. And the artist can interact directly with their fans in the fastest way”

My Linh, Vietnamese Diva

Komorebi is a cloud solution and the following steps are used in real-time to deliver this content, receive insights and potentially for follow up and communication, depending on your audience actions and behaviour.

1. Build

Via our web portal your organization provides digital content about your books. Content can be imported from various sources, such as your desktop, websites, Facebook, YouTube etc. The content can be accessed by scanning the QR code embedded on your book. We work closely with you on the most effective way to embed these codes.

2. Present

Potential buyers and consumers scan codes and or navigate the app and be exposed to a rich experience of your books, digitally interact with and get encompassing information valuable to them. By scanning, your audience receives the information in their preferred language directly on their smartphones, and without the need to download an app. In addition they will receive your announcements or alerts in their preferred communication channel.

3. Analyze

Information and details about your audience demographics, purchases, sales locations, and others are collected via a variety of means, be it via scans, surveys, and actions they take via the app are analyzed and can be accessed, viewed and managed in the portal of your organization.

4. Communicate

As a result, a direct two-way relationships is created between your organization and your audience. This enables you to engage them by sending important alerts and announcements, and so on. On the other end, consumers can provide feedback, report issues or send you messages in an easy way, and receive targeted updates or offers applicable only to them.

The system is easy and convenient to operate and requires no technical knowledge.

How is it different from a website?

Many books have a QR code attached to them. In most cases this QR code leads to the website and not the books itself. Komorebi is designed to provide the best experience to consumers while they are checking on a book and later post purchase at home.

Can't they just Google for information?

Of course they can! However, in many cases they have little time at stores to browse through websites till they find the information they seek (if at all!). With Komorebi you can provide the consumers with all the information they need, at the right time and the right place. Last, websites are mostly designed for people while they sit in front of their desktops or laptops where they mostly have plenty of time. Komorebi is designed for a mobile experience with a focus on how short shoppers attention span is while shopping.

What if I have enough information on my packaging?

Information on the book covers is static and has limited space. With Komorebi you can enrich their experience much further! It could be audiobooks, e-resources. It could be books review and news bulletins added in real-time even after the book is published. It could be additional experts-in-the-field opinions. Everything that can encourage the audience to purchase the book! Think about the limitless possibilities!

Why can't they just scan a barcode?

A bar code is simply a set of numbers and without a dedicated app to understand the numbers the information itself would make no sense. In addition, though much effort is done to standardize barcodes much is still to be desired so you may not get the right information if at all.

Do people scan?

Excellent question! Scan rates depends on the nature of the book and whether the call-to-action is effective or not. Some of our customers achieves a scan rate of 30% or more and some 15%. Some books with no call-to-action have received about 3%. Books that offer additional benefits are expected to provide quite high scan rates.

Why would consumers scan?

When it comes to books consumers are overwhelmed with varieties on offers and actively seeking more information before making their decision to buy. This trend was initially with millennials but now spreads to other age groups.

How does the anti-counterfeiting work?

The physical code and accompanying information provides the consumer with evidence that the book is likely to be authentic. After scanning further information can be provided to them as for how to distiguish fake from real books. A book that has been photocopied will therefore not be recognized as authentic. We also have special stickers that are impossible to photocopy. 

When books are tagged with unique codes each book carries its own code. Each book can be registered as purchase only once. Therefore, the user can be prohibited from accessing additional e-resources and information.

Are notifications I sent through Komorebi personalized?

Absolutely! But you don't need to worry about lists as Komorebi does it all for you. The audience behaviour and actions will decide on which list they will be added and Komorebi manages all of it in the background.

Have any questions for us?

Login in through the menu, press the red plus and provide us with feedback and queries. We will answer you and also add them to the list.

Komorebi has different packages suitable for different book publishing needs